Wave Season is Cruise Booking Season

Image: PHOTO: Partner with Avoya and get ready for wave season. (photo by Jason Leppert)
Image: PHOTO: Partner with Avoya and get ready for wave season. (photo by Jason Leppert)
Lisa Iannucci
by Lisa Iannucci
Last updated: 2:30 PM ET, Thu November 9, 2017

During the holiday season, it is the perfect time for family and giving-and, of course, making New Year's resolutions-but once the ball has dropped and the confetti is picked up, it's time to turn your attention to your clients' upcoming vacations because it's Wave Season!

Wave Season, which is often described as the Black Friday of the cruise industry, is about finding some of the best cruising deals of the year for your clients.

Wave Season is not a one-day blockbuster event like Black Friday, so don't worry about getting up at midnight to miss any sales. Instead, it's a three-month period that starts in January and runs until the end of March where agents can find discounted cruise fares and maximize their clients' cruise dollars.

To get the most out of Wave Season, pair up with a leading host agency, such as Avoya Travel Network, which offers the highest quality resources, support, and amazing exclusive offers above and beyond cruise line offers to keep your agency competitive.

Avoya is also the only travel network that will send Live Leads™ directly to you via phone, web, and mobile app, at no additional cost, helping you spend less time looking for clients and more time selling. Regardless of your level of experience selling travel, Avoya can help you maximize your sales potential during Wave Season 2018.

Make sure you are all set up for Wave Season before it gets here and before ringing in the New Year so that you can make 2018 your best year yet.


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Lisa Iannucci

Lisa Iannucci

Lisa Iannucci has written many travel articles for national magazines and newspapers. Over the years, her travel articles have...

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